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*Premium performance vacuum construction to keep liquids colder (24 hrs) or hotter (12 hrs*) for far longer than many conventional products. We recommend for best results filling your ICE bottle with boiling water first to heat the inside, then emptying out the boiling water before filling your bottle with a hot drink. Up to 12 hours hot is based on filling your ICE Bottle with boiling water and keeping it shut. Results will significantly vary based on the temperature of the drink put in the bottle and how many times it's opened.